bring women to the party

13th March 2017 | for Creatives | reading, romance, writing, reaching your audience, publishing, Shawn Coyne  |       

bring women to the party

"In order to really hit a book out of the park, a writer/publisher needs to bring women to the party. The male writers who do count women as devoted readers write stories that often include a love Story within their overarching plot."

— Shawn Coyne

Similar for Creatives

that women will want to read

"There is a great demand for novels that can be positioned at the top of the commercial list—thrillers and/or dramas that women will want to read. All of the big publishers (with a contracting list of exceptions) are on the hunt for a female friendly literary/commercial commodity."

People want to read varied perspectives

"People want to read varied perspectives and a lot of publishers and agents who wouldn't take a chance before are finally responding."

books are precious

"I think books should be cheaper.  I want books to be accessible.  If books are precious (and as a result, expensive), then publishers win, readers lose, and by proxy, writers lose, too."

Who's the target reader, and why

"Ultimately, the question 'Who's the target reader, and why?' must be answered by everyone in the publishing chain (writer, editor, marketer, publicist, publisher). Identifying the audience (the people who will buy your book) defines which of these two cultures 'Literary' or 'Commercial' you belong to."

I wouldn't be being true to myself

"Even my publisher will say they just want more thrillers.  That's what feeds my family.  But I feel like if I did that, I wouldn't be being true to myself."

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