there's no guarantee

8th March 2017 | for Creatives | awards, novel writing, the successful artist, writing, Jane Yolen  |       

"When you write a book, and when it's first published, even if people love it and it wins awards, there's no guarantee it'll be long lived."

— Jane Yolen

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What is success in the 21st century

What is success in the 21st century? It's novels that invent their own unique form, spring from a personal place, enact a passionate intent, and prove it by reaching a broad readership. It's both great reviews and great sales. It's moving hearts and changing minds. It's winning accolades and winning the devotion of readers. It's finding a way through your fiction to convey what you alone see, yet we all come to accept as the truth.

The biggest seller of books is still word of mouth

"I'm inspired when I literally can't put a book down.  I'll leave the dishes in the sink.  I'll bore friends and family talking about people they don't know and situations they've never read.  In short, I'm pitching to everyone around me.  If a book connects with me to that extent, it will connect with others.  The biggest seller of books is still word of mouth, and the most successful books are those people can't stop talkinga about, agents included."

my first novel was a sensation

"I got published when I was in my 20s, and my first novel was a sensation.  And I thought, 'Oh, my God! It's going to be like this all the time!'  Then books two through eight were failures.  I had five different publishers.  Three of them went out of business.  Two of them did nothing for the book and wouldn't take my calls."

the bestselling book we ever did

"I didn't follow my gut.  After that, I said, I'm never doing that again.  And the book after that, when I went back to doing what I wanted to do, wound up being, at that point in time, the bestselling book we ever did."

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