27th July 2016 | for Creatives | literary fiction, writing, publishing, editors, agents, Shawn Coyne, literary vs. commercial |
"Literary and commercial: If you are a writer, an editor or a publisher in traditional trade book publishing, you have to decide which of these two cultures you want to align yourself with."
"Ultimately, the question 'Who's the target reader, and why?' must be answered by everyone in the publishing chain (writer, editor, marketer, publicist, publisher). Identifying the audience (the people who will buy your book) defines which of these two cultures 'Literary' or 'Commercial' you belong to."
"If you are a screenwriter, LITERARY AND COMMERCIAL translates to INDEPENDENT AND STUDIO. If you are a playwright, LITERARY AND COMMERCIAL translates to CHARACTER DRIVEN AND PLOT DRIVEN. If you are a nonfiction writer LITERARY AND COMMERCIAL translates to JOURNALISM AND NARRATIVE NONFICTION. No matter your intended Story career path, the divide remains… and always will."
"There is a great demand for novels that can be positioned at the top of the commercial list—thrillers and/or dramas that women will want to read. All of the big publishers (with a contracting list of exceptions) are on the hunt for a female friendly literary/commercial commodity."
"I wish all writers realized that agents, publishers, book doctors, vanity presses, and how-to seminars, have a cost attached to them—sometimes a very high cost—with zero guarantees. You can be a writer, and have writer be a part of your identity, without any of them."
"Just write the stories you want to write. If you are writing about authentic characters, we (agents, then editors, then readers) will care."
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